STEPS TO GREAT SEARCH ENGINE OPTIMISATION
Full Detailed Website Audits & Error Reporting.
On-Page Search Engine Optimisation.
Page-speed with Mobile Priority Standardisation.
Building Quality Landing Pages with CTA.
Writing Quality and Keyword Heavy Content.
Local Page Search Engine Optimisation.
Link Building with Relevant and Ranked Partners.
PPC Campaign Creation & Management.
Social Media Management & Content Release.
Accurate Reporting for you or your Company.
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Good Search Engine Optimisation Comprises OF
Ensuring greater page speeds with use of faster loading code and images also increases your ranking.
In addition make good use of header tags in your content and layouts similarly affects your SEO.
equally important is weighting your keywords to your content, again ensuring your search terms are relevant.
Sitemaps & Indexing
Make sure that Bing, coupled with Yahoo & Google index the right information in the same way.
Get all the API integration for social media together with accurate reporting as a result of good implementation.
Content & Marketing
Ultimately you have to be talking about what you do, and of course make sure your information is enticing.
STUNNINGLY FASTMade light – For this reason light enough to give you super speed and no delays.
Responsive DesignNext we will ensure your not losing visitors because your website does not work on today’s mobile devices..
TOP TIER GRAPHICSThen we will find the right images for your website. On the other hand we will gladly shoot them as one of our offerings.
WHY DO YOU NEED SEO?
All businesses need an online presence to be successful in today’s digital economy. For a website to be effective it must be highly visible, it must be relevant, and user-friendly whilst guiding visitors through conversion paths. Even if you have exceptional web design, you still need search engine optimisation to ensure search engines index and rank your site. Online marketing strategies have been forever changed by the evolution of search engines which now direct the majority of traffic on the Internet. Investment in marketing which includes SEO and PPC has become one of the fundamentals for long-term online success.
In addition to this
Google consider various new factors in their algorithm, included in these are offsite factors such as google or yelp reviews of your business. Moreover it also values websites that have good quality stories or information both on or offsite. Strangely enough it has been noted that websites that have ranked number one in SEO have moved down the rankings, not because of their on-page optimisation being lowered, but ultimately people spending more time reading on their competitors rather than there own website.
Online credibility – In the case of internet consumers, actually tend to believe and go for all those websites which are easily found and in the first three pages of results. For this reason SEO and the relationship that it shares with search engine rankings is so important to your company. With the help of search engine optimisation, you will be able to get your company name listed on the top five rankings. As a result this will help in increasing the credibility of your business. Then hopefully within time there would be no need for further PPC campaigns.
Latest Statistics show
Further to this Google themselves have stated that only 30% searches are placed with those who are running Adwords campaigns, and it remains clear that the consumer still prefers Page one ranked websites over those placed in Adwords positions. At any rate if one takes into account over time how much is spent on Adwords, arguably it only seems fitting to rather divert some of that spend to recruit or train yourself in building up your search engine optimisation from a content marketing and on-page SEO perspective. Ultimately leading to long term placement in the rankings over time.
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